Switzerland is generally loved by the high and mighty as an ideal holiday destination. It boasts some classy hospitality facilities and world-beating customer service. However, not even the Swiss could have foreseen that St. Moritz, a resort town in the Engadine valley in Switzerland, would be such an attractive destination for the high net worth travelers.
This is a place where you will find who is who in the world business, politics and entertainment circles enjoying a holiday. Even more amazing is the fact that over 80% of these high net worth travelers are young and 'hippy'.
Find out the top activities that draw these people to St. Moritz below.
1. Ice Sports
As a former host of the winter Olympics (1928 and 1948), Alpine Skiing World Championships (1934, 1978, and 2003); St. Moritz is one of the 3 towns that have hosted the Olympics twice, the others being Lake Placid in New York and Innsbruck in Austria. Thus said, the winter sports that can be enjoyed here include cross country skiing as well as ice hockey.
2. Summer Sports
St, Moritz is an extremely popular high altitude training base for such sporting activities as long distance running, cycling and race walkers. The town boasts a world-class racing track as well as mountain trails and paths.
3. Summer Pastimes
Although the town receives approximately 300 days of sunshine, it will still feature some snow. It is therefore popular with the adventure seekers who love activities such as skiing, snowboarding, and hiking. A nearby world famous Cresta Run toboggan course makes the town even more attractive.
4. Visiting The Town's Attractions
Visiting the Segantini Museum, sleighing at the bobsled run, walking down Diavolezza to the Morteratsch Glacier and skiing down the Piz Corvatsch are some of the things that mainly attract holidaymakers to St. Moritz. Of course the high end restaurants that make the best cuisines from the continental Europe are also a major magnet.
If you've got some money to burn, this is the place to be. It is telling that the people who visit this town are the famous and moneyed.